Enterprise mobility is a growing space if we talk about digital transformation in organizations. Research shows that 60% of workers already use apps for work-related activity, and 71% spend more than 2 hours a week, accessing company information on mobile devices.
And, things are moving at a rapid face if seen from a company’s perspective. According to Fliplet, 66% of organizations expect to increase their investment in enterprise mobile apps within the next three years.
For companies that offer mobile app development services, enterprise mobility has a broader meaning. The developers are familiar with a multitude of strategies and elements that define the term’ mobility.’ Briefly speaking, enterprise mobile apps are of two types: employee-facing and customer-facing.
Employee-facing apps focus on creating a mobile workforce and bringing about operational improvements. Enterprises can redesign their strategies, processes, and workflows using these apps. Moreover, they can carry out business functions such as training, internal communication, and project management.
Along with the benefits, there are some challenges encountered while developing these apps. Overcoming them is crucial to taste success. Let’s focus on six of them and their solutions.
User Adoption & System Integration
With employee-facing enterprise apps, there are a lot of organizational changes to be done depending on what the apps are meant to improve. System integration is an indirect challenge that affects the success of the application and user adoption.
Human Resources has a central role in ensuring that the implementation of the application is communicated correctly, and employees are trained to use the new app. A foolproof strategy should be in place to facilitate the transition. It includes training, change management, updated employee handbooks, and other methods.
Companies usually prefer native app development for developing enterprise apps. Designed for one specific platform, native apps offer a great user experience, better performance, and accessibility.
Functionality is more important than UI/UX and performance when developing employee-facing enterprise apps. Thus, cross-platform development can also be a good option, and Xamarin makes the process easier. Cross-platform development is more economical than native app development.
Both approaches have their pros and cons. Organizations should decide on this aspect early in the product discovery process when defining needs, goals, and objectives.
Developing an enterprise app is just the beginning; it needs to be integrated with other business applications and processes. For example, a facility management app would need an API to handle maintenance appointment schedules and close the completed ones.
There are different scenarios in creating an API strategy. They are:
Companies already have a set of APIs. These need to be evaluated so that they fulfill the requirements of the app. If they don’t, the APIs will have to be modified accordingly, or new ones will have to be created.
The company might not have any API at all; they need to be designed from scratch.
In short, an API strategy should be outlined when gathering product requirements. These aspects, if taken good care of, can save you a lot of time and money later on.
Cybersecurity and data breaches are a serious concern for enterprises and present several unique challenges.
Currently, enterprises implement internal apps into their mobile strategy in two ways. They can either issue company devices to employees or adopt a bring your own device (BYOD) model. Gartner’s report says that, by 2022, 75 percent of smartphones used within enterprises will be BYOD.
Companies with a BYOD model and planning to have employee-facing enterprise apps accessed on those devices will need to implement a Mobile Device Management (MDM) or Managed Mobility Services (MMS) strategy. Organizations can use SOTI or Airwatch to create a sandbox for enterprise apps, set compliance requirements, remotely wipe data, and secure the endpoint.
On the other hand, organizations that issue devices to employees are more secure than those who prefer the BYOD model. Company-issued devices can easily limit what employees can access on the device and how the device is used. For example, company-owned devices can disable native apps, force the use of whitelisted apps, and add remote device locking and wiping functionality.
Data encryption, certificate underpinning, and strong authentication measures are also imperative to both approaches and typically are a part of MDM or MMS solutions.
Adopt a Tailored Approach for Your Enterprise
When it comes to enterprise mobility, there is no one-size-fits-all approach. The needs of different departments and the sheer variety of roles and objectives make a difference.
One option would be to start small with an app that solves particular problems for a set of users. For example, if you want to simplify team meetings at your organization, then create an app for the same. Let your employees schedule meetings, take notes, and brainstorm through a chat functionality. Consequently, you can move on to achieve bigger goals. All the best!
Bharat Patel, who heads the digital marketing team at Brainvire Infotech, is armed with over 12 years of experience in the fields of online marketing and project management. He is extremely proactive in implementing the latest technological innovations in his projects. Bharat’s core expertise lies in search engine optimization (SEO), social media marketing, conversion rate optimization, among other things. His immense flare of writing encourages him to consistently pen down words revolving around current trends and innovations that relate to his fields of interest.