With technology growing by leaps and bounds, businesses are constantly looking for solutions to bolster productivity and bring down capital expenses. Cloud platforms have emerged as a panacea for such businesses. 

While there is no dearth of cloud services, more and more enterprises are switching to Amazon Web Services (AWS) to fulfill their computing needs. In fact, over the last decade, AWS has emerged as the undisputed leader in the cloud space with a whopping 35% market share. As of today, millions of customers in over 190 countries are leveraging AWS to store databases, build applications, implement analytical solutions and so on.

In this blog, we will discuss the key benefits of Amazon Web Services for your business.

1) Automatic Scaling Of Resources

AWS allows automatic scaling of resources depending on the workload of the client. When the workload crosses a pre-defined threshold value, Amazon server hosting scales up resources automatically to balance this load. No need for the intervention of an administrator.

The load is always evenly distributed between the existing servers. When the resources are scaled down, redundant servers and resources get removed automatically and only the necessary resources remain for continuity of the operations. 

2) Cost-Effectiveness

Amazon cloud services offer a level-playing field that allows even small businesses to leverage high-end technologies with no upfront expenditure. AWS offers a pay-as-you-go pricing structure which means you pay only for the resources you consume. Plus, there are no long-term commitments. So, you can start and stop instances as needed or adjust storage levels up and down and don’t need to spend excessively on capacity and infrastructure.

3) Security

Amazon offers a highly secure computing platform that shields your business from unsolicited intrusion. AWS has several well-recognized certifications and complies with privacy laws from all over the world. In addition to well-guarded data centers, they have multiple availability zones that allow a high level of resilience in the face of disasters. 

AWS boasts of an extensive support network that offers real-time insights on suspicious activities and potential vulnerabilities. The platform allows clients to configure firewall rules to control access to instances. Tools such as Identity & Access Management (IAM) keep track of activities carried out by different users. 

4) Global Presence

AWS offers more than 165 services through server farms located all over the planet. AWS operates in 20 geographical regions, each region has multiple availability zones having one or more data centers with redundant power, connectivity and networking. AWS currently has 44 availability zones in operation, with 14 zones in making in regions including China. In addition to these zones, there are more than 50 edge locations. So, whatever your location preference is, Amazon gets you covered. 

5) Effective Monitoring System

All businesses want their applications and services to work without interruption. Through AWS CloudWatch, Amazon provides its clients with an effective monitoring system letting them monitor their AWS applications in real-time. Used in conjunction with Amazon EC2, Cloud Watch provides metrics related to CPU usage, request counts and latency. The statistics and reports offered by CloudWatch help users track resource usage, application performance and operational issues. All this information helps clients fix technical issues and optimize operations.

6) Unlimited Cloud Storage

Amazon cloud services offer unlimited cloud storage to help clients store and retrieve any amount of data they wish. Amazon offers AWS S3, a service that provides object storage through a web service interface. With AWS S3, clients can store any amount of data they want and access it from any server, even if it is not deployed on AWS. AWS S3 offers different kinds of long and short-term storage options catering to the varied needs of businesses.

7) Accelerated Content Delivery

Amazon helps clients speed up content delivery through Amazon CloudFront. CloudFront is the Content Delivery Network from Amazon that speeds up content delivery from a web server to the end-user. This is done by separation of content between servers located in different geographies. This way a client in India will receive content from a server closest to his location in India, and not from Europe or the USA.

CloudFront integrates with other Amazon cloud services and supports static content as well as audio and video streaming.

8) Automated Scheduling

One of the key features of Amazon cloud services is the ability to start and stop instances at prescheduled times. With AWS Instance Scheduler, users can configure start and stop schedule for Elastic Compute Cloud (EC2) and Relational Database Service (RDS) instances. As a result, the instances run only during regular business hours and not throughout the day. With automated scheduling tools businesses can slash their operational costs by up to 70%. 

Wrapping it up

Amazon cloud services offer a plethora of benefits that equip your business with the much-needed competitive edge. With AWS at your disposal, you can scale resources on demand, monitor them effectively, avail unlimited storage, accelerate content delivery, automate scheduling of instances and keep your applications secure. So, regardless of the business you are into, you can choose an AWS solution that caters to your specific needs. 

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